Research: Fonts and Logos

Different magazines go with different fonts and colour schemes in terms of their genre.

Most school magazines may be a clear giveaway of the genre they are trying to portray just by the title alone, so it is important to go with a font that is effective and understood by audiences.

For example, TEACH bases its ideology on delivering pragmatic tools and resources to k-12 grade educators. Since it targets teachers, with education as its basic genre, the logo is designed to look classy and casual. It's simple and straightforward to the audience it's for. The sans-serif font and the bright colour although makes it less formal, it also makes it less boring and appropriate for targeting teachers.

Campus, on the other hand, aims at young people with its student-oriented content. It features articles on an array of topics from education, to lifestyle, and local happenings, to stay relevant to its audience. The dark logo, designed to look like it's written on a piece of paper, creatively addresses college students. This is appropriate for the magazine's nature of addressing both fun and serious stuff in student life. The use of serif font likewise connotes formality.

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Research: Survey Results

The following are the results of the school magazine survey I conducted for my research. What is your gender? Multiple Choice Choice Total Male 13 Female 28 The total number of respondents were 41, with a majority of female participants but a considerable number of boys have also responded to the survey. So, the findings of the survey could be generalized to both genders. What is your age? Multiple Choice Choice Total 15-16 7 17-18 13 Above 21 Since its a school magazine, my target audience should supposedly be around the ages of 15-18 or even above. The majority of the respondents are above 18, which is fine for my research. Do you enjoy reading school magazines. Multiple Choice Choice Total Yes, I do 9 Maybe, if they're interesting 24 No, I don't like reading in the first place 8 This questions was necessary to ask to know the size of my audience, i.e. how many people would really read a school magazine. According to these results, majority respondents don'...

Planning: Codes and Conventions

Application of codes and conventions on the genre. The above magazine follows the conventions of a teen beauty magazine. The model used for the main image is a young girl in a casual dress-up. The subtle make-up and bubbly expressions denote the innocence and youthfulness that teen girls have. The codes and conventions followed in the above magazine are bold, over the top styling, heavy make-up and extravagant props. The models in this genre usually take up looks that no woman would generally wear, so it's not necessarily a representation of women rather a creative portrayal of beauty as art.

School Magazine Cover Page Analysis

Here is the cover-page analysis of some school magazines that I did.

AS level Media Studies Magazine

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